My report is about Colgate which provides household, health care and personal products. Therefore, I chose thin lines as my graphic elements to make the report look clean and simple. The type I chose was Avenir because overall it looks very simple and is also good for body text. In addition, I used photos about nature and people, which create a feeling of healthy.



Research a company in a field. Make sure the company/organization has an annual report or a CSR report online. Develop a flexible, but sturdy grid. Synthesize type system principles into the final production of a book and presentation.